In meeting with prospective clients, every effort is made to draw out as much information as possible about their preferences.

Something as simple as a personal anecdote can speak volumes about the direction of a piece.

Not only is it important to pay attention to what is said, but it is also imperative to make note of what isn't.

By keeping this approach in mind, I am able to give the clients and their end-users the cohesive design that they never even knew they wanted.